Data Protection
Privacy policy
Unless otherwise stated below, the provision of your personal data is not required by law or contract, nor is it necessary for the conclusion of a contract. You are not obliged to provide the data. Failure to provide it has no consequences. This only applies if no other information is provided in the following processing operations.
"Personal data" means any information relating to an identified or identifiable natural person.
Contact us
Person in charge
Please contact us if you wish. The person responsible for data processing is Cem Dogan, Markt 36, 60311 Frankfurt Germany, +496994323230, [email protected]
When you use the contact form, we only collect your personal data (name, email address, message text) to the extent that you provide it. The data processing serves the purpose of establishing contact.
If the contact is made for the purpose of implementing pre-contractual measures (e.g. advice in the event of an interest in purchasing, preparation of an offer) or concerns a contract already concluded between you and us, this data processing is carried out on the basis of Art. 6 para. 1 lit. b GDPR.
If contact is made for other reasons, this data processing is carried out on the basis of Art. 6 para. 1 lit. f GDPR due to our overriding legitimate interest in processing and responding to your request. In this case, you have the right to object, on grounds relating to your particular situation, at any time to processing of personal data concerning you which is based on Article 6(1)(f) GDPR.
We will only use your e-mail address to process your request. Your data will then be deleted in compliance with statutory retention periods, unless you have consented to further processing and use.
Use of Calendly
We use the appointment booking function "Calendly" of the provider Calendly LLC (BB&T Tower, 271 17th St NW, Atlanta, GA 30363, USA) on our website.
When using this function, we collect and process your personal data (first and last name, e-mail address and telephone number, message text, membership number if applicable) only to the extent provided by you. The data processing serves the purpose of appointment allocation and user-friendliness.
Calendly uses technologies such as cookies. The following information may be collected and transmitted to Calendly: IP address, date and time of the page view, device model, information about the browser and operating system you are using and the location.
Your data may be transferred to third countries such as the USA. There is no adequacy decision by the EU Commission for the USA. The data transfer takes place, among other things, on the basis of standard contractual clauses as suitable guarantees for the protection of personal data, which can be viewed at: https://ec.europa.eu/info/law/law-topic/data-protection/international-dimension-data-protection/standard-contractual-clauses-scc_de
The processing of your personal data for appointment booking is based on Art. 6 para. 1 lit. b GDPR for the fulfillment of the contract concluded with us or for the implementation of pre-contractual measures.
The processing of your personal data taking place through the use of cookies is based on Art. 6 para. 1 lit. f GDPR from our overriding legitimate interest in offering a quick and uncomplicated way to contact us and make appointments. You have the right to object to this processing of your personal data at any time for reasons arising from your particular situation.
You can find more information on data protection and the use of cookies at Calendly at https://calendly.com/de/pages/privacy
Customer Account Orders
Customer account
When you open a customer account, we collect your personal data to the extent specified there. The purpose of data processing is to improve your shopping experience and simplify order processing. The processing is carried out on the basis of Art. 6 para. 1 lit. a GDPR with your consent. You can withdraw your consent at any time by notifying us without affecting the lawfulness of processing based on consent before its Cancellation . Your customer account will then be deleted.
Advertising
Use of your email address for sending newsletters
We use your email address exclusively for our own advertising purposes for sending newsletters, irrespective of contract processing, provided you have expressly consented to this. The processing is carried out on the basis of Art. 6 para. 1 lit. a GDPR with your consent. You can withdraw your consent at any time without affecting the lawfulness of processing based on consent before its Cancellation . You can unsubscribe from the newsletter at any time by using the corresponding link in the newsletter or by notifying us. Your e-mail address will then be removed from the mailing list.
Your data will be passed on to a service provider for e-mail marketing as part of order processing. Your data will not be passed on to other third parties.
Use of the e-mail address for sending direct advertising
We use your e-mail address, which we have received as part of the sale of a good or service, for the electronic sending of advertising for our own goods or services that are similar to those that you have already purchased from us, unless you have objected to this use. The provision of the e-mail address is necessary for the conclusion of the contract. Failure to provide it means that no contract can be concluded. The processing is carried out on the basis of Art. 6 para. 1 lit. f GDPR out of our overriding legitimate interest in direct advertising. You can object to this use of your e-mail address at any time by notifying us. The contact details for exercising your objection can be found in the Legal Notice. You can also use the link provided for this purpose in the advertising email. This will not incur any costs other than the transmission costs according to the basic rates.
Merchandise management
Use of an external merchandise management system
We use a merchandise management system for contract processing as part of order processing. For this purpose, your personal data collected as part of the order will be sent to
Xentral ERP Software GmbH, Fuggerstraße 11, 86150 Augsburg
transmitted.
Payment service provider Credit report
Use of personal data when selecting Klarna payment options
In order to be able to offer you Klarna's payment options, we will transmit personal data, such as contact details and order data, to Klarna. This enables Klarna to assess whether you can use the payment options offered via Klarna and to adapt the payment options to your needs. You can find general information about Klarna at: https://www.klarna.com/de/. Your personal data will be treated by Klarna in accordance with the applicable data protection regulations and in accordance with the information in Klarna's privacy policy at https://cdn.klarna.com/1.0/shared/content/legal/terms/0/de_de/privacy.
Cookies
We use the consent management tool Consentmanager from Consentmanager AB (Håltegelvägen 1b, 72348 Västerås, Sweden; "Consentmanager") on our website.
The tool enables you to give consent to data processing via the website, in particular the setting of cookies, and to make use of your right of revocation for consent already given.
The purpose of data processing is to obtain and document the necessary consent for data processing and thus to comply with legal obligations.
Cookies can be used for this purpose. The following information may be collected and transmitted to Consentmanager: Date and time of the page view, information about the browser you are using and the device you are using, anonymized IP address, opt-in and opt-out data. This data is not passed on to other third parties.
The data processing is carried out to fulfill a legal obligation on the basis of Art. 6 para. 1 lit. c GDPR.
You can find more information on data protection at Consentmanager at: https://www.consentmanager.net/privacy.php
Advertising tracking analysis
Use of Google Analytics
We use the web analysis service Google Analytics from Google Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland; "Google") on our website.
The data processing serves the purpose of analyzing this website and its visitors as well as for marketing and advertising purposes. For this purpose, Google will use the information obtained on behalf of the operator of this website to evaluate your use of the website, to compile reports on website activity and to provide the website operator with other services relating to website activity and internet usage. The following information may be collected: IP address, date and time of the page view, click path, information about the browser you are using and the device you are using, pages visited, referrer URL (website from which you accessed our website), location data, purchase activities. The IP address transmitted by your browser as part of Google Analytics will not be merged with other Google data.
Google Analytics uses technologies such as cookies, web storage in the browser and tracking pixels that enable your use of the website to be analyzed. The information generated about your use of this website is usually transmitted to a Google server in the USA and stored there. There is no adequacy decision by the EU Commission for the USA. The data transfer takes place on the basis of standard contractual clauses as suitable guarantees for the protection of personal data, which can be viewed at: https://policies.google.com/privacy/frameworks and https://business.safety.google/adsprocessorterms/. Both Google and US state authorities have access to your data. Your data may be linked by Google with other data, such as your search history, your personal accounts, your usage data from other devices and any other data that Google has about you.
IP anonymization is activated on this website. This means that your IP address will be shortened by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and shortened there.
Your personal data is processed on the basis of Art. 6 para. 1 lit. f GDPR out of our overriding legitimate interest in the needs-based and targeted design of the website. You have the right to object to this processing of your personal data at any time for reasons arising from your particular situation.
You can prevent the collection of data generated by Google Analytics and related to your use of the website (including your IP address) to Google and the processing of this data by Google by downloading and installing the browser plug-in available at the following link: https://tools.google.com/dlpage/gaoptout?hl=de
To prevent data collection and storage by Google Analytics across devices, you can set an opt-out cookie. Opt-out cookies prevent the future collection of your data when you visit this website. You must opt out on all systems and devices used for this to be fully effective. If you delete the opt-out cookie, requests will be sent to Google again. If you click here, the opt-out cookie will be set: Deactivate Google Analytics.
You can find more information on terms of use and data protection at https://www.google.com/analytics/terms/de.html or at https://www.google.de/intl/de/policies/ and at https://policies.google.com/technologies/cookies?hl=de.
We use the remarketing function "Custom Audiences" of Meta Platforms Ireland Limited (4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland "Facebook") on our website.
Meta Platforms Ireland and we are jointly responsible for the collection of your data and the transmission of this data to Facebook when the service is integrated. The basis for this is an agreement between us and Meta Platforms Ireland on the joint processing of personal data, in which the respective responsibilities are defined. The agreement is available at https://www.facebook.com/legal/controller_addendum. Accordingly, we are responsible in particular for fulfilling the information obligations pursuant to Art. 13, 14 GDPR, for compliance with the security requirements of Art. 32 GDPR with regard to the correct technical implementation and configuration of the service and for compliance with the obligations pursuant to Art. 33, 34 GDPR, insofar as a breach of the protection of personal data affects our obligations under the joint processing agreement. Meta Platforms Ireland is responsible for enabling the rights of data subjects in accordance with Art. 15 - 20 GDPR, complying with the security requirements of Art. 32 GDPR with regard to the security of the service and the obligations under Art. 33, 34 GDPR, insofar as a breach of the protection of personal data affects Meta Platforms Ireland's obligations under the joint processing agreement.
The purpose of the application is to target visitors to the website with interest-based advertising on the Facebook social network. The Facebook remarketing tag has been implemented on the website for this purpose. This tag is used to establish a direct connection to the Facebook servers when the website is visited. This tells the Facebook server which of our pages you have visited. Facebook assigns this information to your personal Facebook user account. When you visit the Facebook social network, you will then be shown personalized, interest-based Facebook ads.
Your data may be transmitted to the USA. There is no adequacy decision by the EU Commission for the USA. The data transfer takes place, among other things, on the basis of standard contractual clauses as suitable guarantees for the protection of personal data, which can be viewed at: https://www.facebook.com/legal/EU_data_transfer_addendum.
Your personal data is processed on the basis of Art. 6 para. 1 lit. f GDPR out of our overriding legitimate interest in targeting site visitors with interest-based advertising. You have the right to object to this processing of your personal data at any time on grounds relating to your particular situation. You can deactivate the remarketing function "Custom Audiences" here deactivate.
For more information on the collection and use of data by Facebook, your rights in this regard and options for protecting your privacy, please refer to Facebook's privacy policy at https://www.facebook.com/about/privacy/.
Plug-ins and Others
We use social network plug-ins on our website. To ensure that you retain control over your data, we use the privacy-safe "Shariff" buttons.
Without your express consent, no links to the servers of the social networks will be established and consequently no data will be transmitted.
"Shariff" is a development of the specialists at the computer magazine c't. It enables more privacy on the Internet and replaces the usual "Share" buttons of social networks. You can find more information about the Shariff project here https://www.heise.de/ct/artikel/Shariff-Social-Media-Buttons-mit-Datenschutz-2467514.html.
When you click on the buttons, a pop-up window appears in which you can log in to the respective provider with your data. A direct connection to the social networks is only established after you have actively logged in.
By logging in, you give your consent to the transfer of your data to the respective social media provider. Among other things, your IP address and information about which of our pages you have visited will be transmitted. If you are connected to one or more of your social network accounts at the same time, the information collected will also be assigned to your corresponding profiles. You can only prevent this assignment by logging out of your social media accounts before visiting our website and before activating the buttons. The social networks named below are integrated using the "Shariff" function.
You can find more information on the scope and purpose of the collection and use of data as well as your rights in this regard and options for protecting your privacy in the linked data protection notices of the providers.
Facebook of Meta Platforms Ireland Limited (4 Grand Canal Square, Dublin 2, Ireland):
https://www.facebook.com/policy.php
Your data may be transferred to the USA. There is no adequacy decision by the EU Commission for the USA. The data transfer takes place, among other things, on the basis of standard contractual clauses as suitable guarantees for the protection of personal data, which can be viewed at: https://www.facebook.com/legal/EU_data_transfer_addendum.
Instagram of Meta Platforms Ireland Limited (4 Grand Canal Square, Dublin 2, Ireland) https://help.instagram.com/155833707900388.
Your data may be transferred to the USA. There is no adequacy decision by the EU Commission for the USA. Data is transferred on the basis of standard contractual clauses as suitable guarantees for the protection of personal data, which can be viewed at: https://ec.europa.eu/info/law/law-topic/data-protection/international-dimension-data-protection/standard-contractual-clauses-scc_de.
Pinterest of Pinterest Inc. (635 High Street, Palo Alto, CA, 94301, USA) https://about.pinterest.com/de/privacy-policy
Your data may be transferred to the USA. There is no adequacy decision by the EU Commission for the USA.
Use of social plug-ins using the "2-click solution"
We use social network plug-ins on our website using the "2-click solution". This means that no connections to the servers of the social networks are established without your express consent and consequently no data is transmitted.
With the standard integration of plug-ins, a link is established between your computer and the servers of the social network provider when you access the pages of our website that contain such a plug-in and the plug-in is displayed on the page by notifying your browser. Both your IP address and the information about which of our pages you have visited are transmitted to the provider servers. This applies regardless of whether you are registered or logged in to the social network. Transmission also takes place for users who are not registered or not logged in. If you are also logged into the Facebook social network, this information will be assigned to your personal user account. When using the plug-in functions (e.g. by clicking the button), this information is also assigned to your user account, which you can only prevent by logging out before using the plug-in. To ensure that you retain control over your data, we have decided to initially deactivate the corresponding button. You can recognize this by the greyed-out button. Without your express consent - in the form of activating the button - no link to the social network server will be established and consequently no data will be transmitted.
Only when you activate the button will the button become active (highlighted in color) and a direct connection to the social network servers will be established.
By activating it, you give your consent to the transfer of your data to the respective social network provider. Among other things, your IP address and information about which of our pages you have visited will be transmitted. If you are connected to one or more of your social network accounts at the same time, the information collected will also be assigned to your corresponding profiles. You can only prevent this assignment by logging out of your user accounts with the social networks before visiting our website and before activating the buttons.
The following social networks are integrated using the "2-click function". For more information on the scope and purpose of the collection and use of the data as well as your rights and options for protecting your privacy, please refer to the linked data protection notices of the providers.
Facebook of Meta Platforms Ireland Limited (4 Grand Canal Square, Dublin 2, Ireland):
https://www.facebook.com/policy.php
Your data may be transferred to the USA. There is no adequacy decision by the EU Commission for the USA. Data is transferred on the basis of standard contractual clauses as suitable guarantees for the protection of personal data, which can be viewed at: https://www.facebook.com/legal/EU_data_transfer_addendum.
Instagram of Meta Platforms Ireland Limited (4 Grand Canal Square, Dublin 2, Ireland)):
http://instagram.com/legal/privacy/
Your data may be transferred to the USA. There is no adequacy decision by the EU Commission for the USA. Data is transferred on the basis of standard contractual clauses as suitable guarantees for the protection of personal data, which can be viewed at: https://ec.europa.eu/info/law/law-topic/data-protection/international-dimension-data-protection/standard-contractual-clauses-scc_de.
Pinterest of Pinterest Inc. (635 High Street, Palo Alto, CA, 94301, USA):
https://about.pinterest.com/de/privacy-policy
https://help.pinterest.com/de/articles/personalization-and-data
Your data may be transferred to the USA. There is no adequacy decision by the EU Commission for the USA.
Use of YouTube
We use the function for embedding YouTube videos from Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland; "YouTube") on our website.YouTube is a company affiliated with Google LLC (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; "Google").
The function displays videos stored on YouTube in an iFrame on the website. The "Extended data protection mode" option is activated. This means that YouTube does not store any information about visitors to the website. Only when you watch a video is information about it transmitted to YouTube and stored there. Your data may be transmitted to the USA. There is no adequacy decision by the EU Commission for the USA. The data transfer takes place, among other things, on the basis of standard contractual clauses as suitable guarantees for the protection of personal data, which can be viewed at: https://policies.google.com/privacy/frameworks.
Your personal data is processed on the basis of Art. 6 para. 1 lit. f GDPR out of our overriding legitimate interest in the needs-based and targeted design of the website. You have the right to object to this processing of your personal data at any time for reasons arising from your particular situation.
For more information on the collection and use of data by YouTube and Google, your rights in this regard and ways to protect your privacy, please refer to YouTube's privacy policy at https://www.youtube.com/t/privacy.
Use of Adobe Fonts
We use Adobe Fonts from Adobe Systems Software Ireland Limited (4-6 Riverwalk Citywest Business Campus, Dublin 24, Ireland; "Adobe") on our website.
The purpose of data processing is the uniform display of fonts on our website. To load the fonts, a connection to Adobe servers is established when the page is accessed. Cookies may be used for this purpose. Among other things, your IP address and information about the browser and operating system you are using are processed and transmitted to Adobe.
Your data may be transmitted to third countries such as the USA and India. There is no adequacy decision by the EU Commission for the USA and India. The data transfer takes place, among other things, on the basis of standard contractual clauses as suitable guarantees for the protection of personal data, which can be viewed at: https://policies.google.com/privacy/frameworks.
Your personal data is processed on the basis of Art. 6 para. 1 lit. f GDPR out of our overriding legitimate interest to a user-friendly and aesthetic design of our website. You have the right to object, on grounds relating to your particular situation, at any time to the processing of personal data concerning you based on Art. 6 (1) (f) GDPR by notifying us.
You can find more information on data processing and data protection at https://www.adobe.com/de/privacy/policy.html and at https://www.adobe.com/de/privacy/policies/adobe-fonts.html.
Data subject rights and storage duration
Duration of storage
Once the contract has been fully processed, the data will initially be stored for the duration of the warranty period, then in accordance with statutory retention periods, in particular under tax and commercial law, and then deleted after the period has expired, unless you have consented to further processing and use.
Rights of the data subject
If the legal requirements are met, you have the following rights under Art. 15 to 20 GDPR: right of access, right to rectification, right to erasure, right to restriction of processing, right to data portability.
You also have the right to object to processing based on Art. 6(1)(f) GDPR and to processing for the purposes of direct marketing in accordance with Art. 21(1) GDPR.
Right to lodge a complaint with the supervisory authority
In accordance with Art. 77 GDPR, you have the right to lodge a complaint with the supervisory authority if you believe that your personal data is being processed unlawfully.
You can lodge a complaint with the supervisory authority responsible for us, which you can reach using the following contact details:
Hessian Commissioner for Data Protection and Freedom of Information
P.O. Box 3163
65021 Wiesbaden
Tel.: +49 611 14080
Fax: +49 611 1408900 or +49 611 1408901
E-Mail: [email protected]
Right to object
If the personal data processing listed here is based on our legitimate interest in accordance with Art. 6 para. 1 lit. f GDPR, you have the right to object to this processing at any time with effect for the future for reasons arising from your particular situation.
Once you have objected, the processing of the data concerned will be terminated unless we can demonstrate compelling legitimate grounds for the processing which override your interests, rights and freedoms, or if the processing serves the establishment, exercise or defense of legal claims.
If personal data is processed for direct marketing purposes, you can object to this processing at any time by notifying us. Once you have objected, we will stop processing the data concerned for the purpose of direct marketing.
last update: 02.01.2025
Unless otherwise stated below, the provision of your personal data is not required by law or contract, nor is it necessary for the conclusion of a contract. You are not obliged to provide the data. Failure to provide it has no consequences. This only applies if no other information is provided in the following processing operations.
"Personal data" means any information relating to an identified or identifiable natural person.
Server log files
You can visit our website without providing any personal information.
Every time you access our website, usage data is transmitted to us or our web host / IT service provider by your Internet browser and stored in log data (so-called server log files). This stored data includes, for example, the name of the page accessed, the date and time of access, the IP address, the amount of data transferred and the requesting provider. The processing is carried out on the basis of Art. 6 para. 1 lit. f GDPR out of our overriding legitimate interest in ensuring the trouble-free operation of our website and improving our offer.
Your data will be transferred to Canada, among other countries. The EU Commission has issued an adequacy decision for data transfers to Canada.Contact us
Person in charge
Please contact us if you wish. The person responsible for data processing is Cem Dogan, Markt 36, 60311 Frankfurt Germany, +496994323230, [email protected]
Proactive contact by the customer by e-mail
If you contact us by e-mail on your own initiative, we will only collect your personal data (name, e-mail address, message text) to the extent provided by you. The data processing serves to process and respond to your contact request.
If the contact serves to carry out pre-contractual measures (e.g. advice in the event of an interest in purchasing, preparation of an offer) or concerns a contract already concluded between you and us, this data processing is carried out on the basis of Art. 6 para. 1 lit. b GDPR.
If contact is made for other reasons, this data processing is carried out on the basis of Art. 6 para. 1 lit. f GDPR due to our overriding legitimate interest in processing and responding to your inquiry. In this case, you have the right to object, on grounds relating to your particular situation, at any time to the processing of personal data concerning you based on Art. 6 (1) (f) GDPR.
We will only use your e-mail address to process your request. Your data will then be deleted in compliance with statutory retention periods, unless you have consented to further processing and use.
When you use the contact form, we only collect your personal data (name, email address, message text) to the extent that you provide it. The data processing serves the purpose of establishing contact.
If the contact is made for the purpose of implementing pre-contractual measures (e.g. advice in the event of an interest in purchasing, preparation of an offer) or concerns a contract already concluded between you and us, this data processing is carried out on the basis of Art. 6 para. 1 lit. b GDPR.
If contact is made for other reasons, this data processing is carried out on the basis of Art. 6 para. 1 lit. f GDPR due to our overriding legitimate interest in processing and responding to your request. In this case, you have the right to object, on grounds relating to your particular situation, at any time to processing of personal data concerning you which is based on Article 6(1)(f) GDPR.
We will only use your e-mail address to process your request. Your data will then be deleted in compliance with statutory retention periods, unless you have consented to further processing and use.
Use of Calendly
We use the appointment booking function "Calendly" of the provider Calendly LLC (BB&T Tower, 271 17th St NW, Atlanta, GA 30363, USA) on our website.
When using this function, we collect and process your personal data (first and last name, e-mail address and telephone number, message text, membership number if applicable) only to the extent provided by you. The data processing serves the purpose of appointment allocation and user-friendliness.
Calendly uses technologies such as cookies. The following information may be collected and transmitted to Calendly: IP address, date and time of the page view, device model, information about the browser and operating system you are using and the location.
Your data may be transferred to third countries such as the USA. There is no adequacy decision by the EU Commission for the USA. The data transfer takes place, among other things, on the basis of standard contractual clauses as suitable guarantees for the protection of personal data, which can be viewed at: https://ec.europa.eu/info/law/law-topic/data-protection/international-dimension-data-protection/standard-contractual-clauses-scc_de
The processing of your personal data for appointment booking is based on Art. 6 para. 1 lit. b GDPR for the fulfillment of the contract concluded with us or for the implementation of pre-contractual measures.
The processing of your personal data taking place through the use of cookies is based on Art. 6 para. 1 lit. f GDPR from our overriding legitimate interest in offering a quick and uncomplicated way to contact us and make appointments. You have the right to object to this processing of your personal data at any time for reasons arising from your particular situation.
You can find more information on data protection and the use of cookies at Calendly at https://calendly.com/de/pages/privacy
WhatsApp Business
If you contact us via WhatsApp, we use the WhatsApp Business version of WhatsApp Ireland Limited (4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland; "WhatsApp"). If you are located outside the European Economic Area, this service is provided by WhatsApp Inc. (1601 Willow Road, Menlo Park, CA 94025, USA).
The purpose of data processing is to process and respond to your contact request. For this purpose, we collect and process your mobile phone number stored with WhatsApp, your name if provided and other data to the extent provided by you. We use a mobile device for the service, the address book of which only contains data from users who have contacted us via WhatsApp. Personal data will not be passed on to WhatsApp without your prior consent.
Your data will be transmitted by WhatsApp to servers of Meta Platforms Inc. in the USA.
There is no adequacy decision by the EU Commission for the USA. The data transfer takes place, among other things, on the basis of standard contractual clauses as suitable guarantees for the protection of personal data, which can be viewed at: https://ec.europa.eu/info/law/law-topic/data-protection/international-dimension-data-protection/standard-contractual-clauses-scc_de.
If the contact is made for the purpose of implementing pre-contractual measures (e.g. advice on purchase interest, preparation of an offer) or concerns a contract already concluded between you and us, this data processing is carried out on the basis of Art. 6 para. 1 lit. b GDPR.
If the contact is made for other reasons, this data processing is carried out on the basis of Art. 6 para. 1 lit. f GDPR out of our overriding legitimate interest in providing a quick and easy way to contact you and to answer your request. In this case, you have the right to object, on grounds relating to your particular situation, at any time to the processing of personal data concerning you based on Art. 6 para. 1 lit. f GDPR.
We only use your personal data to process your request. Your data will then be deleted in compliance with statutory retention periods, unless you have consented to further processing and use.
You can find more information on terms of use and data protection when using WhatsApp at https://www.whatsapp.com/legal/#terms-of-service and https://www.whatsapp.com/legal/#privacy-policy.
Customer Account Orders
Customer account
When you open a customer account, we collect your personal data to the extent specified there. The purpose of data processing is to improve your shopping experience and simplify order processing. The processing is carried out on the basis of Art. 6 para. 1 lit. a GDPR with your consent. You can withdraw your consent at any time by notifying us without affecting the lawfulness of processing based on consent before its Cancellation . Your customer account will then be deleted.
Collection, processing and disclosure of personal data for orders
When you place an order, we collect and process your personal data only to the extent necessary to fulfill and process your order and to process your inquiries. The provision of the data is necessary for the conclusion of the contract. Failure to provide the data means that no contract can be concluded. The processing is carried out on the basis of Art. 6 para. 1 lit. b GDPR and is necessary for the performance of a contract with you.
Your data will be passed on, for example, to the shipping companies and dropshipping providers you have selected, payment service providers, service providers for order processing and IT service providers. In all cases, we strictly observe the legal requirements. The scope of data transmission is kept to a minimum.
Your data will be transferred to Canada, among other countries. The EU Commission has issued an adequacy decision for data transfers to Canada.Advertising
Use of your email address for sending newsletters
We use your email address exclusively for our own advertising purposes for sending newsletters, irrespective of contract processing, provided you have expressly consented to this. The processing is carried out on the basis of Art. 6 para. 1 lit. a GDPR with your consent. You can withdraw your consent at any time without affecting the lawfulness of processing based on consent before its Cancellation . You can unsubscribe from the newsletter at any time by using the corresponding link in the newsletter or by notifying us. Your e-mail address will then be removed from the mailing list.
Your data will be passed on to a service provider for e-mail marketing as part of order processing. Your data will not be passed on to other third parties.
Use of the e-mail address for sending direct advertising
We use your e-mail address, which we have received as part of the sale of a good or service, for the electronic sending of advertising for our own goods or services that are similar to those that you have already purchased from us, unless you have objected to this use. The provision of the e-mail address is necessary for the conclusion of the contract. Failure to provide it means that no contract can be concluded. The processing is carried out on the basis of Art. 6 para. 1 lit. f GDPR out of our overriding legitimate interest in direct advertising. You can object to this use of your e-mail address at any time by notifying us. The contact details for exercising your objection can be found in the Legal Notice. You can also use the link provided for this purpose in the advertising email. This will not incur any costs other than the transmission costs according to the basic rates.
Merchandise management
Use of an external merchandise management system
We use a merchandise management system for contract processing as part of order processing. For this purpose, your personal data collected as part of the order will be sent to
Xentral ERP Software GmbH, Fuggerstraße 11, 86150 Augsburg
transmitted.
Payment service provider Credit report
Use of personal data when selecting Klarna payment options
In order to be able to offer you Klarna's payment options, we will transmit personal data, such as contact details and order data, to Klarna. This enables Klarna to assess whether you can use the payment options offered via Klarna and to adapt the payment options to your needs. You can find general information about Klarna at: https://www.klarna.com/de/. Your personal data will be treated by Klarna in accordance with the applicable data protection regulations and in accordance with the information in Klarna's privacy policy at https://cdn.klarna.com/1.0/shared/content/legal/terms/0/de_de/privacy.
Cookies
Our website uses cookies. Cookies are small text files that are stored in the Internet browser or by the Internet browser on the user's computer system. When a user accesses a website, a cookie may be stored on the user's operating system. This cookie contains a characteristic string of characters that enables the browser to be uniquely identified when the website is called up again.
Cookies are stored on your computer. You therefore have full control over the use of cookies. By selecting the appropriate technical settings in your Internet browser, you can be notified before cookies are set and decide whether to accept them individually and prevent the storage of cookies and transmission of the data they contain. Cookies that have already been saved can be deleted at any time. However, we would like to point out that you may then not be able to use all the functions of this website to their full extent.
You can find out how to manage (including deactivating) cookies in the most important browsers by clicking on the links below:
Chrome: https://support.google.com/accounts/answer/61416?hl=de
Internet Explorer: https://support.microsoft.com/de-de/help/17442/windows-internet-explorer-delete-manage-cookies
Internet Explorer: https://support.microsoft.com/de-de/help/17442/windows-internet-explorer-delete-manage-cookies
Mozilla Firefox: https://support.mozilla.org/de/kb/cookies-erlauben-und-ablehnen
Technically necessary cookies
Unless otherwise stated below in the privacy policy, we only use these technically necessary cookies for the purpose of making our website more user-friendly, effective and secure. Furthermore, cookies enable our systems to recognize your browser even after a page change and to offer you services. Some functions of our website cannot be offered without the use of cookies. For these it is necessary that the browser is recognized even after a page change.
The use of cookies or comparable technologies is based on § 25 para. 2 TTDSG. The processing of your personal data is carried out on the basis of Art. 6 para. 1 lit. f GDPR out of our overriding legitimate interest in ensuring the optimal functionality of the website and a user-friendly and effective design of our offer.
You have the right to object, on grounds relating to your particular situation, at any time to the processing of personal data concerning you.
Use of ConsentmanagerWe use the consent management tool Consentmanager from Consentmanager AB (Håltegelvägen 1b, 72348 Västerås, Sweden; "Consentmanager") on our website.
The tool enables you to give consent to data processing via the website, in particular the setting of cookies, and to make use of your right of revocation for consent already given.
The purpose of data processing is to obtain and document the necessary consent for data processing and thus to comply with legal obligations.
Cookies can be used for this purpose. The following information may be collected and transmitted to Consentmanager: Date and time of the page view, information about the browser you are using and the device you are using, anonymized IP address, opt-in and opt-out data. This data is not passed on to other third parties.
The data processing is carried out to fulfill a legal obligation on the basis of Art. 6 para. 1 lit. c GDPR.
You can find more information on data protection at Consentmanager at: https://www.consentmanager.net/privacy.php
Advertising tracking analysis
Use of Google Analytics
We use the web analysis service Google Analytics from Google Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland; "Google") on our website.
The data processing serves the purpose of analyzing this website and its visitors as well as for marketing and advertising purposes. For this purpose, Google will use the information obtained on behalf of the operator of this website to evaluate your use of the website, to compile reports on website activity and to provide the website operator with other services relating to website activity and internet usage. The following information may be collected: IP address, date and time of the page view, click path, information about the browser you are using and the device you are using, pages visited, referrer URL (website from which you accessed our website), location data, purchase activities. The IP address transmitted by your browser as part of Google Analytics will not be merged with other Google data.
Google Analytics uses technologies such as cookies, web storage in the browser and tracking pixels that enable your use of the website to be analyzed. The information generated about your use of this website is usually transmitted to a Google server in the USA and stored there. There is no adequacy decision by the EU Commission for the USA. The data transfer takes place on the basis of standard contractual clauses as suitable guarantees for the protection of personal data, which can be viewed at: https://policies.google.com/privacy/frameworks and https://business.safety.google/adsprocessorterms/. Both Google and US state authorities have access to your data. Your data may be linked by Google with other data, such as your search history, your personal accounts, your usage data from other devices and any other data that Google has about you.
IP anonymization is activated on this website. This means that your IP address will be shortened by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and shortened there.
Your personal data is processed on the basis of Art. 6 para. 1 lit. f GDPR out of our overriding legitimate interest in the needs-based and targeted design of the website. You have the right to object to this processing of your personal data at any time for reasons arising from your particular situation.
You can prevent the collection of data generated by Google Analytics and related to your use of the website (including your IP address) to Google and the processing of this data by Google by downloading and installing the browser plug-in available at the following link: https://tools.google.com/dlpage/gaoptout?hl=de
To prevent data collection and storage by Google Analytics across devices, you can set an opt-out cookie. Opt-out cookies prevent the future collection of your data when you visit this website. You must opt out on all systems and devices used for this to be fully effective. If you delete the opt-out cookie, requests will be sent to Google again. If you click here, the opt-out cookie will be set: Deactivate Google Analytics.
You can find more information on terms of use and data protection at https://www.google.com/analytics/terms/de.html or at https://www.google.de/intl/de/policies/ and at https://policies.google.com/technologies/cookies?hl=de.
Use of intelliAd
This website uses the web analysis service intelliAd, which is provided and operated by emarketing AG, Landsberger Strasse 110, 80339 Munich, Germany, on behalf of the website operator. Anonymized usage data is processed and stored in aggregated form in order to design and optimize this website in line with requirements. The data collected does not allow either the website operator or emarketing AG to draw conclusions about individual users. When intelliAd tracking is used, cookies are stored locally. You have the right to object to the processing of your usage data. To do so, use the intelliAd opt-out function. You can also set your browser so that it generally prevents the setting of cookies. The "first-party tracking" method is used to improve tracking accuracy. A first-party cookie (ia-6313138373136323131303) is set on the customer domain. Complete IP addresses are not stored in this process either and are only processed in anonymized form.
Use of Hotjar
We use the analysis tool of Hotjar Ldt (Level 2, St Julian's Business Centre, 3, Elia Zammit Street, St Julians STJ1000, Malta; "Hotjar") on our website.
The purpose of data processing is the needs-based design, optimization and analysis of our website.
The tool is used to randomly record the movements of site visitors on the website. This creates a log of mouse movements, scrolling behavior, length of stay and clicks on the website (so-called heatmap).
Hotjar uses cookies, among other things, for this purpose. The following information may be collected in the process IP address (in anonymized form), information about the device you are using (screen size, devices, unique device identifier), information about the browser you are using, location data (country only), preferred language for displaying the website, operating system used. Detailed information on the cookies used, their function and storage duration can be found here: https://help.hotjar.com/hc/en-us/articles/115011789248-Hotjar-Cookies
These data are used to create user profiles under a pseudonym. The data is not used to personally identify the visitor to the website and is not merged with personal data of the bearer of the pseudonym. Hotjar is contractually prohibited from selling the collected data to sell the collected data to other third parties.
Your data may be transferred to the USA. There is no adequacy decision by the EU Commission for the USA. The data transfer takes place, among other things, on the basis of appropriate protective measures. Hotjar will provide you with further information on the measures taken on request.
Your personal data is processed on the basis of Art. 6 para. 1 lit. f GDPR due to our overriding legitimate interest in the needs-based and targeted design of the website. You have the right to object to this processing of your personal data at any time on grounds relating to your particular situation.
To prevent the collection and storage of data by Hotjar, you can do so here: https://www.hotjar.com/legal/compliance/opt-out to set an opt-out cookie. Opt-out cookies prevent the future collection of your data when you visit this website. You must set the opt-out cookie on all systems and devices used so that it works across all devices. If you delete the opt-out cookie, data will be transmitted to Hotjar again.
Further information on data protection when using Hotjar can be found here: https://www.hotjar.com/legal/policies/privacy#enduserenglish
We use the remarketing function "Custom Audiences" of Meta Platforms Ireland Limited (4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland "Facebook") on our website.
Meta Platforms Ireland and we are jointly responsible for the collection of your data and the transmission of this data to Facebook when the service is integrated. The basis for this is an agreement between us and Meta Platforms Ireland on the joint processing of personal data, in which the respective responsibilities are defined. The agreement is available at https://www.facebook.com/legal/controller_addendum. Accordingly, we are responsible in particular for fulfilling the information obligations pursuant to Art. 13, 14 GDPR, for compliance with the security requirements of Art. 32 GDPR with regard to the correct technical implementation and configuration of the service and for compliance with the obligations pursuant to Art. 33, 34 GDPR, insofar as a breach of the protection of personal data affects our obligations under the joint processing agreement. Meta Platforms Ireland is responsible for enabling the rights of data subjects in accordance with Art. 15 - 20 GDPR, complying with the security requirements of Art. 32 GDPR with regard to the security of the service and the obligations under Art. 33, 34 GDPR, insofar as a breach of the protection of personal data affects Meta Platforms Ireland's obligations under the joint processing agreement.
The purpose of the application is to target visitors to the website with interest-based advertising on the Facebook social network. The Facebook remarketing tag has been implemented on the website for this purpose. This tag is used to establish a direct connection to the Facebook servers when the website is visited. This tells the Facebook server which of our pages you have visited. Facebook assigns this information to your personal Facebook user account. When you visit the Facebook social network, you will then be shown personalized, interest-based Facebook ads.
Your data may be transmitted to the USA. There is no adequacy decision by the EU Commission for the USA. The data transfer takes place, among other things, on the basis of standard contractual clauses as suitable guarantees for the protection of personal data, which can be viewed at: https://www.facebook.com/legal/EU_data_transfer_addendum.
Your personal data is processed on the basis of Art. 6 para. 1 lit. f GDPR out of our overriding legitimate interest in targeting site visitors with interest-based advertising. You have the right to object to this processing of your personal data at any time on grounds relating to your particular situation. You can deactivate the remarketing function "Custom Audiences" here deactivate.
For more information on the collection and use of data by Facebook, your rights in this regard and options for protecting your privacy, please refer to Facebook's privacy policy at https://www.facebook.com/about/privacy/.
Use of Google Ads Conversion Tracking
We use the online advertising program "Google Ads" on our website and, in this context, conversion tracking (visit action evaluation). Google Conversion Tracking is an analysis service provided by Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland).
When you click on an ad placed by Google, a conversion tracking cookie is stored on your computer. These cookies have a limited validity, do not contain any personal data and are therefore not used for personal identification. If you visit certain pages of our website and the cookie has not yet expired, Google and we can recognize that you have clicked on the ad and have been redirected to this page. Each Google Ads customer receives a different cookie. It is therefore not possible for cookies to be tracked via the websites of Ads customers.
The information obtained with the help of the conversion cookie is used to create conversion statistics. This tells us the total number of users who clicked on one of our ads and were redirected to a page with a conversion tracking tag. However, we do not receive any information with which users can be personally identified.
Your data may be transmitted to the servers of Google LLC to the USA. There is no adequacy decision by the EU Commission for the USA. The data transfer takes place, among other things, on the basis of standard contractual clauses as suitable guarantees for the protection of personal data, which can be viewed at: https: //policies.google.com/privacy/frameworks and https://business.safety.google/adscontrollerterms/.
We use the online advertising program "Google Ads" on our website and, in this context, conversion tracking (visit action evaluation). Google Conversion Tracking is an analysis service provided by Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland).
When you click on an ad placed by Google, a conversion tracking cookie is stored on your computer. These cookies have a limited validity, do not contain any personal data and are therefore not used for personal identification. If you visit certain pages of our website and the cookie has not yet expired, Google and we can recognize that you have clicked on the ad and have been redirected to this page. Each Google Ads customer receives a different cookie. It is therefore not possible for cookies to be tracked via the websites of Ads customers.
The information obtained with the help of the conversion cookie is used to create conversion statistics. This tells us the total number of users who clicked on one of our ads and were redirected to a page with a conversion tracking tag. However, we do not receive any information with which users can be personally identified.
Your data may be transmitted to the servers of Google LLC to the USA. There is no adequacy decision by the EU Commission for the USA. The data transfer takes place, among other things, on the basis of standard contractual clauses as suitable guarantees for the protection of personal data, which can be viewed at: https: //policies.google.com/privacy/frameworks and https://business.safety.google/adscontrollerterms/.
Your personal data is processed on the basis of Art. 6 para. 1 lit. f GDPR due to our overriding legitimate interest in targeting site visitors with interest-based advertising. You have the right to object to this processing of your personal data at any time for reasons arising from your particular situation.
You can deactivate personalized advertising for you in the Google advertising settings. You can find instructions on how to do this at https://support.google.com/ads/answer/2662922?hl=de
Alternatively, you can prevent the use of cookies by third-party providers by visiting the deactivation page of the Network Advertising Initiative at https://www.networkadvertising.org/choices/ and implementing the further information on opting out mentioned there. You will then not be included in the conversion tracking statistics.
You can find more information and Google's privacy policy at: https://www.google.de/policies/privacy/
You can deactivate personalized advertising for you in the Google advertising settings. You can find instructions on how to do this at https://support.google.com/ads/answer/2662922?hl=de
Alternatively, you can prevent the use of cookies by third-party providers by visiting the deactivation page of the Network Advertising Initiative at https://www.networkadvertising.org/choices/ and implementing the further information on opting out mentioned there. You will then not be included in the conversion tracking statistics.
You can find more information and Google's privacy policy at: https://www.google.de/policies/privacy/
Use of Google AdSense
We use the AdSense function of Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland) on our website. The purpose of data processing is to rent out advertising space on the website and to target visitors to the website with interest-based advertising. This function is used to display personalized, interest-based advertisements from the Google Display Network to visitors to the provider's website. Google uses cookies that enable your use of the website to be analyzed. The information generated by the cookie about your use of this website is usually transmitted to a Google server in the USA and stored there. There is no adequacy decision by the EU Commission for the USA. The data transfer takes place, among other things, on the basis of standard contractual clauses as suitable guarantees for the protection of personal data, which can be viewed at: https: //policies.google.com/privacy/frameworks and https://business.safety.google/adscontrollerterms/. Google may transfer this information to third parties where required to do so by law, or where such third parties process the information on Google's behalf. Google will not associate your IP address with any other data held by Google.
We use the AdSense function of Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland) on our website. The purpose of data processing is to rent out advertising space on the website and to target visitors to the website with interest-based advertising. This function is used to display personalized, interest-based advertisements from the Google Display Network to visitors to the provider's website. Google uses cookies that enable your use of the website to be analyzed. The information generated by the cookie about your use of this website is usually transmitted to a Google server in the USA and stored there. There is no adequacy decision by the EU Commission for the USA. The data transfer takes place, among other things, on the basis of standard contractual clauses as suitable guarantees for the protection of personal data, which can be viewed at: https: //policies.google.com/privacy/frameworks and https://business.safety.google/adscontrollerterms/. Google may transfer this information to third parties where required to do so by law, or where such third parties process the information on Google's behalf. Google will not associate your IP address with any other data held by Google.
The processing of your personal data is carried out on the basis of Art. 6 para. 1 lit. f GDPR out of our overriding legitimate interest in targeting site visitors with interest-based advertising.interest in targeting site visitors with interest-based advertising. You have the right to object to this processing of your personal data at any time for reasons arising from your particular situation.
You can permanently deactivate the use of cookies by Google by following the link below and downloading and installing the plug-in provided there: https://support.google.com/ads/answer/7395996?hl=de. Alternatively, you can prevent the use of cookies by third-party providers by visiting the deactivation page of the Network Advertising Initiative at https://www.networkadvertising.org/choices/ and implementing the further opt-out information provided there. You can find more information and Google's privacy policy at: https://www.google.com/policies/technologies/ads/ and https://www.google.de/policies/privacy/
You can permanently deactivate the use of cookies by Google by following the link below and downloading and installing the plug-in provided there: https://support.google.com/ads/answer/7395996?hl=de. Alternatively, you can prevent the use of cookies by third-party providers by visiting the deactivation page of the Network Advertising Initiative at https://www.networkadvertising.org/choices/ and implementing the further opt-out information provided there. You can find more information and Google's privacy policy at: https://www.google.com/policies/technologies/ads/ and https://www.google.de/policies/privacy/
Use of the remarketing or "similar target groups" function of Google Inc.
We use the remarketing or "similar target groups" function of Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland) on our website.
The application serves the purpose of analyzing visitor behavior and visitor interests. Google uses cookies to carry out the analysis of website usage, which forms the basis for the creation of interest-based advertisements. Cookies are used to record visits to the website and anonymized data on the use of the website. No personal data of visitors to the website is stored. If you subsequently visit another website in the Google Display Network, you will be shown advertisements that are highly likely to take into account previously accessed product and information areas.
Your data may be transmitted to servers of Google LLC in the USA. There is no adequacy decision by the EU Commission for the USA. The data transfer takes place, among other things, on the basis of standard contractual clauses as suitable guarantees for the protection of personal data, which can be viewed at: https://policies.google.com/privacy/frameworks.
Your personal data is processed on the basis of Art. 6 para. 1 lit. f GDPR out of our overriding legitimate interest in targeting site visitors with interest-based advertising. You have the right to object to this processing of your personal data at any time for reasons arising from your particular situation.
You can permanently deactivate the use of cookies by Google by following the following link and downloading and installing the plug-in provided there: https://support.google.com/ads/answer/7395996?hl=de
Alternatively, you can prevent the use of cookies by third-party providers by visiting the deactivation page of the Network Advertising Initiative at https://www.networkadvertising.org/choices/ and implementing the further information on opt-out mentioned there.
You can find more information on Google Remarketing and the associated privacy policy at: https://www.google.com/privacy/ads/
We use the remarketing or "similar target groups" function of Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland) on our website.
The application serves the purpose of analyzing visitor behavior and visitor interests. Google uses cookies to carry out the analysis of website usage, which forms the basis for the creation of interest-based advertisements. Cookies are used to record visits to the website and anonymized data on the use of the website. No personal data of visitors to the website is stored. If you subsequently visit another website in the Google Display Network, you will be shown advertisements that are highly likely to take into account previously accessed product and information areas.
Your data may be transmitted to servers of Google LLC in the USA. There is no adequacy decision by the EU Commission for the USA. The data transfer takes place, among other things, on the basis of standard contractual clauses as suitable guarantees for the protection of personal data, which can be viewed at: https://policies.google.com/privacy/frameworks.
Your personal data is processed on the basis of Art. 6 para. 1 lit. f GDPR out of our overriding legitimate interest in targeting site visitors with interest-based advertising. You have the right to object to this processing of your personal data at any time for reasons arising from your particular situation.
You can permanently deactivate the use of cookies by Google by following the following link and downloading and installing the plug-in provided there: https://support.google.com/ads/answer/7395996?hl=de
Alternatively, you can prevent the use of cookies by third-party providers by visiting the deactivation page of the Network Advertising Initiative at https://www.networkadvertising.org/choices/ and implementing the further information on opt-out mentioned there.
You can find more information on Google Remarketing and the associated privacy policy at: https://www.google.com/privacy/ads/
Use of the Pinterest Tag
We use the Pinterest Tag from Pinterest Europe Limited (Palmerston House, 2nd, Fenian Street, Floor, Dublin 2, Ireland "Pinterest") on our website.
The purpose of the application is to target visitors to the website with interest-based advertising on the Pinterest social network. The Pinterest conversion tag has been implemented on the website for this purpose. This tag is used to establish a direct connection to the Pinterest servers when the website is visited. This tells the Pinterest server which of our pages you have visited. Pinterest assigns this information to your personal Pinterest user account if you are logged into the social network. When you visit Pinterest, you will then be shown personalized, interest-based Pinterest ads.
If you access our website via a pin on the Pinterest social network, a cookie for conversion tracking is stored on your computer. These cookies have a limited validity, do not contain any personal data and are therefore not used for personal identification. If you visit certain pages of our website and the cookie has not yet expired, Pinterest and we can recognize that you have clicked on the pin and have been redirected to this page. The information collected with the help of the conversion cookie is used to create conversion statistics and thus to optimize our website. Among other things, the following information can be processed: Total number of users who clicked on one of our pins and were redirected to our website, subpages visited on our website (e.g. category or product pages), search queries on our website, your shopping cart contents, completed transactions.
Your data may be transferred to the USA. There is no adequacy decision by the EU Commission for the USA. The data transfer takes place, among other things, on the basis of standard contractual clauses as suitable guarantees for the protection of personal data, which can be viewed at: https://ec.europa.eu/info/law/law-topic/data-protection/international-dimension-data-protection/standard-contractual-clauses-scc_de.
Your personal data is processed on the basis of Art. 6 para. 1 lit. f GDPR out of our overriding legitimate interest in targeting site visitors with interest-based advertising. You have the right to object to this processing of your personal data at any time on grounds relating to your particular situation. You can deactivate personalized advertising in the personalization settings at Pinterest or via the AdChoices website optout.aboutads.info. You can prevent the storage of cookies by selecting the appropriate technical settings in your browser software; however, we would like to point out that in this case you may not be able to use all functions of this website to their full extent.
For more information on the collection and use of data by Pinterest, your rights in this regard and ways to protect your privacy, please refer to Pinterest's privacy policy at https://policy.pinterest.com/de/privacy-policy.
We use the Pinterest Tag from Pinterest Europe Limited (Palmerston House, 2nd, Fenian Street, Floor, Dublin 2, Ireland "Pinterest") on our website.
The purpose of the application is to target visitors to the website with interest-based advertising on the Pinterest social network. The Pinterest conversion tag has been implemented on the website for this purpose. This tag is used to establish a direct connection to the Pinterest servers when the website is visited. This tells the Pinterest server which of our pages you have visited. Pinterest assigns this information to your personal Pinterest user account if you are logged into the social network. When you visit Pinterest, you will then be shown personalized, interest-based Pinterest ads.
If you access our website via a pin on the Pinterest social network, a cookie for conversion tracking is stored on your computer. These cookies have a limited validity, do not contain any personal data and are therefore not used for personal identification. If you visit certain pages of our website and the cookie has not yet expired, Pinterest and we can recognize that you have clicked on the pin and have been redirected to this page. The information collected with the help of the conversion cookie is used to create conversion statistics and thus to optimize our website. Among other things, the following information can be processed: Total number of users who clicked on one of our pins and were redirected to our website, subpages visited on our website (e.g. category or product pages), search queries on our website, your shopping cart contents, completed transactions.
Your data may be transferred to the USA. There is no adequacy decision by the EU Commission for the USA. The data transfer takes place, among other things, on the basis of standard contractual clauses as suitable guarantees for the protection of personal data, which can be viewed at: https://ec.europa.eu/info/law/law-topic/data-protection/international-dimension-data-protection/standard-contractual-clauses-scc_de.
Your personal data is processed on the basis of Art. 6 para. 1 lit. f GDPR out of our overriding legitimate interest in targeting site visitors with interest-based advertising. You have the right to object to this processing of your personal data at any time on grounds relating to your particular situation. You can deactivate personalized advertising in the personalization settings at Pinterest or via the AdChoices website optout.aboutads.info. You can prevent the storage of cookies by selecting the appropriate technical settings in your browser software; however, we would like to point out that in this case you may not be able to use all functions of this website to their full extent.
For more information on the collection and use of data by Pinterest, your rights in this regard and ways to protect your privacy, please refer to Pinterest's privacy policy at https://policy.pinterest.com/de/privacy-policy.
Use of TikTok Pixel
We use the TikTok Pixel of TikTok Technology Limited (10 Earlsfort Terrace, Dublin, D02 T380, Ireland; "TikTok Ireland") and TikTok Information Technologies UK Limited (6th Floor, One London Wall, London, EC2Y 5EB, United Kingdom; "TikTok UK") on our website. Both companies are the joint controllers for data processing (hereinafter "TikTok").
The purpose of data processing is to identify and analyze our customers' website access and to better address customers by placing targeted advertisements and to evaluate the effectiveness of advertisements on TikTok. For this purpose, TikTok uses technologies such as cookies and pixels that enable your browser to be recognized. The following information may be collected and transmitted to TikTok: Date and time of the visit, information about the browser and device type you are using, screen resolution, IP address. TikTok can assign this information to your personal TikTok user account. The data collected in this way can be used to create user profiles using pseudonyms. However, it is not possible to identify users personally.
Your data may be transferred to third countries, such as the USA. There is no adequacy decision by the EU Commission for the USA. Data is transferred to third countries without an adequacy decision on the basis of standard contractual clauses as suitable guarantees for the protection of personal data, which can be viewed at https://ec.europa.eu/info/law/law-topic/data-protection/international-dimension-dataprotection/standard-contractual-clauses-scc_de.
Your personal data is processed on the basis of Art. 6 para. 1 lit. f GDPR due to our overriding legitimate interest in identifying our customers and targeting them with interest-based advertising. You have the right to object to this processing of your personal data at any time for reasons arising from your particular situation. You can prevent the storage of cookies by selecting the appropriate technical settings in your browser software.
You can find more information on data protection at https://www.tiktok.com/legal/new-privacy-policy?lang=de-DE and https://ads.tiktok.com/i18n/official/policy/controller-to-controller.
Plug-ins and Others
Use of the Google Tag Manager
We use the Google Tag Manager of Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland; "Google") on our website.
This application is used to manage JavaScript tags and HTML tags that are used to implement tracking and analysis tools in particular. The data processing serves the purpose of designing and optimizing our website to meet your needs.
The Google Tag Manager itself does not store cookies or process personal data. However, it enables the triggering of other tags that can collect and process personal data.
You can find more information on terms of use and data protection here.
Use of social plug-ins via "Shariff"We use the Google Tag Manager of Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland; "Google") on our website.
This application is used to manage JavaScript tags and HTML tags that are used to implement tracking and analysis tools in particular. The data processing serves the purpose of designing and optimizing our website to meet your needs.
The Google Tag Manager itself does not store cookies or process personal data. However, it enables the triggering of other tags that can collect and process personal data.
You can find more information on terms of use and data protection here.
We use social network plug-ins on our website. To ensure that you retain control over your data, we use the privacy-safe "Shariff" buttons.
Without your express consent, no links to the servers of the social networks will be established and consequently no data will be transmitted.
"Shariff" is a development of the specialists at the computer magazine c't. It enables more privacy on the Internet and replaces the usual "Share" buttons of social networks. You can find more information about the Shariff project here https://www.heise.de/ct/artikel/Shariff-Social-Media-Buttons-mit-Datenschutz-2467514.html.
When you click on the buttons, a pop-up window appears in which you can log in to the respective provider with your data. A direct connection to the social networks is only established after you have actively logged in.
By logging in, you give your consent to the transfer of your data to the respective social media provider. Among other things, your IP address and information about which of our pages you have visited will be transmitted. If you are connected to one or more of your social network accounts at the same time, the information collected will also be assigned to your corresponding profiles. You can only prevent this assignment by logging out of your social media accounts before visiting our website and before activating the buttons. The social networks named below are integrated using the "Shariff" function.
You can find more information on the scope and purpose of the collection and use of data as well as your rights in this regard and options for protecting your privacy in the linked data protection notices of the providers.
Facebook of Meta Platforms Ireland Limited (4 Grand Canal Square, Dublin 2, Ireland):
https://www.facebook.com/policy.php
Your data may be transferred to the USA. There is no adequacy decision by the EU Commission for the USA. The data transfer takes place, among other things, on the basis of standard contractual clauses as suitable guarantees for the protection of personal data, which can be viewed at: https://www.facebook.com/legal/EU_data_transfer_addendum.
Instagram of Meta Platforms Ireland Limited (4 Grand Canal Square, Dublin 2, Ireland) https://help.instagram.com/155833707900388.
Your data may be transferred to the USA. There is no adequacy decision by the EU Commission for the USA. Data is transferred on the basis of standard contractual clauses as suitable guarantees for the protection of personal data, which can be viewed at: https://ec.europa.eu/info/law/law-topic/data-protection/international-dimension-data-protection/standard-contractual-clauses-scc_de.
Pinterest of Pinterest Inc. (635 High Street, Palo Alto, CA, 94301, USA) https://about.pinterest.com/de/privacy-policy
Your data may be transferred to the USA. There is no adequacy decision by the EU Commission for the USA.
Use of social plug-ins using the "2-click solution"
We use social network plug-ins on our website using the "2-click solution". This means that no connections to the servers of the social networks are established without your express consent and consequently no data is transmitted.
With the standard integration of plug-ins, a link is established between your computer and the servers of the social network provider when you access the pages of our website that contain such a plug-in and the plug-in is displayed on the page by notifying your browser. Both your IP address and the information about which of our pages you have visited are transmitted to the provider servers. This applies regardless of whether you are registered or logged in to the social network. Transmission also takes place for users who are not registered or not logged in. If you are also logged into the Facebook social network, this information will be assigned to your personal user account. When using the plug-in functions (e.g. by clicking the button), this information is also assigned to your user account, which you can only prevent by logging out before using the plug-in. To ensure that you retain control over your data, we have decided to initially deactivate the corresponding button. You can recognize this by the greyed-out button. Without your express consent - in the form of activating the button - no link to the social network server will be established and consequently no data will be transmitted.
Only when you activate the button will the button become active (highlighted in color) and a direct connection to the social network servers will be established.
By activating it, you give your consent to the transfer of your data to the respective social network provider. Among other things, your IP address and information about which of our pages you have visited will be transmitted. If you are connected to one or more of your social network accounts at the same time, the information collected will also be assigned to your corresponding profiles. You can only prevent this assignment by logging out of your user accounts with the social networks before visiting our website and before activating the buttons.
The following social networks are integrated using the "2-click function". For more information on the scope and purpose of the collection and use of the data as well as your rights and options for protecting your privacy, please refer to the linked data protection notices of the providers.
Facebook of Meta Platforms Ireland Limited (4 Grand Canal Square, Dublin 2, Ireland):
https://www.facebook.com/policy.php
Your data may be transferred to the USA. There is no adequacy decision by the EU Commission for the USA. Data is transferred on the basis of standard contractual clauses as suitable guarantees for the protection of personal data, which can be viewed at: https://www.facebook.com/legal/EU_data_transfer_addendum.
Instagram of Meta Platforms Ireland Limited (4 Grand Canal Square, Dublin 2, Ireland)):
http://instagram.com/legal/privacy/
Your data may be transferred to the USA. There is no adequacy decision by the EU Commission for the USA. Data is transferred on the basis of standard contractual clauses as suitable guarantees for the protection of personal data, which can be viewed at: https://ec.europa.eu/info/law/law-topic/data-protection/international-dimension-data-protection/standard-contractual-clauses-scc_de.
Pinterest of Pinterest Inc. (635 High Street, Palo Alto, CA, 94301, USA):
https://about.pinterest.com/de/privacy-policy
https://help.pinterest.com/de/articles/personalization-and-data
Your data may be transferred to the USA. There is no adequacy decision by the EU Commission for the USA.
Use of YouTube
We use the function for embedding YouTube videos from Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland; "YouTube") on our website.YouTube is a company affiliated with Google LLC (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; "Google").
The function displays videos stored on YouTube in an iFrame on the website. The "Extended data protection mode" option is activated. This means that YouTube does not store any information about visitors to the website. Only when you watch a video is information about it transmitted to YouTube and stored there. Your data may be transmitted to the USA. There is no adequacy decision by the EU Commission for the USA. The data transfer takes place, among other things, on the basis of standard contractual clauses as suitable guarantees for the protection of personal data, which can be viewed at: https://policies.google.com/privacy/frameworks.
Your personal data is processed on the basis of Art. 6 para. 1 lit. f GDPR out of our overriding legitimate interest in the needs-based and targeted design of the website. You have the right to object to this processing of your personal data at any time for reasons arising from your particular situation.
For more information on the collection and use of data by YouTube and Google, your rights in this regard and ways to protect your privacy, please refer to YouTube's privacy policy at https://www.youtube.com/t/privacy.
Use of Adobe Fonts
We use Adobe Fonts from Adobe Systems Software Ireland Limited (4-6 Riverwalk Citywest Business Campus, Dublin 24, Ireland; "Adobe") on our website.
The purpose of data processing is the uniform display of fonts on our website. To load the fonts, a connection to Adobe servers is established when the page is accessed. Cookies may be used for this purpose. Among other things, your IP address and information about the browser and operating system you are using are processed and transmitted to Adobe.
Your data may be transmitted to third countries such as the USA and India. There is no adequacy decision by the EU Commission for the USA and India. The data transfer takes place, among other things, on the basis of standard contractual clauses as suitable guarantees for the protection of personal data, which can be viewed at: https://policies.google.com/privacy/frameworks.
Your personal data is processed on the basis of Art. 6 para. 1 lit. f GDPR out of our overriding legitimate interest to a user-friendly and aesthetic design of our website. You have the right to object, on grounds relating to your particular situation, at any time to the processing of personal data concerning you based on Art. 6 (1) (f) GDPR by notifying us.
You can find more information on data processing and data protection at https://www.adobe.com/de/privacy/policy.html and at https://www.adobe.com/de/privacy/policies/adobe-fonts.html.
Data subject rights and storage duration
Duration of storage
Once the contract has been fully processed, the data will initially be stored for the duration of the warranty period, then in accordance with statutory retention periods, in particular under tax and commercial law, and then deleted after the period has expired, unless you have consented to further processing and use.
Rights of the data subject
If the legal requirements are met, you have the following rights under Art. 15 to 20 GDPR: right of access, right to rectification, right to erasure, right to restriction of processing, right to data portability.
You also have the right to object to processing based on Art. 6(1)(f) GDPR and to processing for the purposes of direct marketing in accordance with Art. 21(1) GDPR.
Right to lodge a complaint with the supervisory authority
In accordance with Art. 77 GDPR, you have the right to lodge a complaint with the supervisory authority if you believe that your personal data is being processed unlawfully.
You can lodge a complaint with the supervisory authority responsible for us, which you can reach using the following contact details:
Hessian Commissioner for Data Protection and Freedom of Information
P.O. Box 3163
65021 Wiesbaden
Tel.: +49 611 14080
Fax: +49 611 1408900 or +49 611 1408901
E-Mail: [email protected]
Right to object
If the personal data processing listed here is based on our legitimate interest in accordance with Art. 6 para. 1 lit. f GDPR, you have the right to object to this processing at any time with effect for the future for reasons arising from your particular situation.
Once you have objected, the processing of the data concerned will be terminated unless we can demonstrate compelling legitimate grounds for the processing which override your interests, rights and freedoms, or if the processing serves the establishment, exercise or defense of legal claims.
If personal data is processed for direct marketing purposes, you can object to this processing at any time by notifying us. Once you have objected, we will stop processing the data concerned for the purpose of direct marketing.
last update: 02.01.2025